



articles/Profiles/tbc-page4
by Richard Bradbury Published 01/12/2016
He wanted to contribute something to a charitable cause on a long-term basis to give something back for the career opportunities he’d been given.
In 2010 Richard moved out of his studio and created a new base near his home in leafy Chiswick, west London. The Children Of London project was born. People apply online for their children to be photographed and appear in an exclusive book. If chosen to appear in the book, Richard asks them to make a donation to Great Ormond Street Hospital rather than pay a shoot fee. He then organises a photo shoot in the child’s favourite London location and the book is published annually as a beautiful hard back, boxed, limited edition.
“The Children Of London has brought so much joy to everyone associated with it and for me it’s the ultimate expression of my creative talents. I now contract a few other selected photographers to work with me on the book so we have a never-ending run of new images and influences. This year will be issue seven. We get a great book, Great Ormond Street Hospital gets a huge influx of money and the clients get the services of some of the best photographers in the business ... everybody wins!”
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